By Annie Verrier, President and Founder, Performa Marketing I'm continually inspired by architecture, design, sustainability and innovation. Annual trips help keep my creativity flowing. I always grow personally and professional, thanks...
When the Performa team gets together with our incredible collaborators, the energy just flows. That's why we always look forward to inviting them to our special events. Knowing that we can...
With so much uncertainty in the air, many businesses are facing difficult decisions. We hear you. A lot of our clients are reaching out to us for tips on how...
A good marketing strategy aims to reach your target audience by positioning your brand at the right place at the right time. But once you’ve got their attention, what message...
A few times a year, our agency holds a special Performa Day, just for us. It’s a chance to catch up and share lessons learned, fine-tune our processes, celebrate victories...
I had the chance to visit Lisbon in early October. Not far from Rossio train station, a unique storefront caught my attention: a colourful, amusing boutique that looked like it belonged at...
