{"id":12531,"date":"2024-11-26T16:30:04","date_gmt":"2024-11-26T16:30:04","guid":{"rendered":"https:\/\/performa-marketing.com\/portfolio_page\/latti\/"},"modified":"2026-01-23T17:32:49","modified_gmt":"2026-01-23T17:32:49","slug":"latti","status":"publish","type":"portfolio_page","link":"https:\/\/performa-marketing.com\/en\/portfolio_page\/latti\/","title":{"rendered":"LATTI"},"content":{"rendered":"<h3>Mandate<\/h3>\n<p>Located in Gatineau, LATTI is a 268-unit rental property developed by Capital Square, Fonds Immobilier de solidarit\u00e9 FTQ and Groupe Armid. Performa was hired to produce a 360-degree marketing plan, which included performing a brand audit, developing the brand identity (name, DNA, logo, messages, brand image) and producing an end-to-end marketing campaign (CRM, newsletters, outdoor advertising, website, etc.).<\/p>\n<p>&nbsp;<\/p>\n<h3>Results<\/h3>\n<p>LATTI received 4 awards at the 18th edition of the <a href=\"https:\/\/performa-marketing.com\/en\/2025\/09\/13\/latti-received-4-awards-18th-edition-grands-prix-du-design\/\">Grands Prix du Design<\/a><\/p>\n<p>\u2013 Brand Identity \u2013 Silver<br \/>\n\u2013 Corporate Communications \u2013 Silver<br \/>\n\u2013 Construction &amp; Real Estate \/ Residential Development \u2013 Low-Rise \u2013 Gold<br \/>\n\u2013 Construction &amp; Real Estate \/ Apartments &amp; Condominiums \u2013 Silver<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mandate Located in Gatineau, LATTI is a 268-unit rental property developed by Capital Square, Fonds Immobilier de solidarit\u00e9 FTQ and Groupe Armid. Performa was hired to produce a 360-degree marketing&#8230;<\/p>\n","protected":false},"author":3,"featured_media":14427,"menu_order":2,"comment_status":"closed","ping_status":"closed","template":"","portfolio_category":[244,245],"portfolio_tag":[246,247,248,249,251,254,259,260,261],"class_list":["post-12531","portfolio_page","type-portfolio_page","status-publish","has-post-thumbnail","hentry","portfolio_category-real-estate","portfolio_category-rental-properties","portfolio_tag-brand-identity","portfolio_tag-printed-material","portfolio_tag-photography-and-or-video","portfolio_tag-content-creation","portfolio_tag-digital-campaign","portfolio_tag-marketing-audit","portfolio_tag-website-crm","portfolio_tag-plan-en","portfolio_tag-custom-performance-reports"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>LATTI - Performa Marketing<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/performa-marketing.com\/en\/portfolio_page\/latti\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LATTI - Performa Marketing\" \/>\n<meta property=\"og:description\" content=\"Mandate Located in Gatineau, LATTI is a 268-unit rental property developed by Capital Square, Fonds Immobilier de solidarit\u00e9 FTQ and Groupe Armid. 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