MANDATE / CLIENT

Vic&Lambert is a condo project located in Saint-Lambert, Quebec. Performa’s contribution involved everything from brand positioning to marketing to ongoing performance tracking.

METHODOLOGY

  • Brand identity
  • Plan
  • Execute
  • Mesure

RESULTS

  • Consistent brand image across all deliverables
  • Marketing initiatives that set the project apart from the competition and positioned it as a high-end product
  • Unique flyer delivery operation designed to attract attention and drive customers to the sales office
  • Performance reports and adjustments

ACCOMPLISHMENTS

  • Brand DNA and brand identity
  • Marketing plan
  • Sales support
  • Sales brochure and folder
  • Promotional activities
  • Website
  • Lead generation campaigns (Web and traditional)
  • Monthly performance reports and optimization

CITATION

To come