Esplanade Cartier by Prével

Mandate

Esplanade Cartier is a 500-unit residential property developed by Prével at the foot of the Jacques Cartier Bridge in Montreal. We were brought in to develop an ad concept to promote phase 3 of Esplanade Cartier in traditional and digital media.

 

Results

Highly relatable original concept that can be cascaded in different variations
Guidelines highlighting the project’s unique attributes
Aligned with Prével’s brand image

“Performa was really able to hone in on the property’s unique features. The project team did an outstanding job distilling the emotion we wanted the ads to convey and transposing that sentiment into images and words. We felt a strong connection to their team both professionally and personally. We look forward to working with them again!”

Julie Lévesque,

Marketing Project Manager at Prével