Located in Gatineau, LATTI is a 268-unit rental property developed by Capital Square, Fonds Immobilier de solidarité FTQ and Groupe Armid. Performa was hired to produce a 360-degree marketing plan, which included performing a brand audit, developing the brand identity (name, DNA, logo, messages, brand image) and producing an end-to-end marketing campaign (CRM, newsletters, outdoor advertising, website, etc.).



Distinct positioning and quality deliverables
Brand image aligned with the brand DNA
Custom solution that fit the budget
360-degree marketing vision

“Hats off to the amazing team at Performa Marketing for providing such valuable support and guidance throughout the entire branding process. I can’t thank you enough! Working with Performa was a real pleasure. We were able to clearly define our key differentiators and get the message across to our employees. This is a very important step in our growth and I’m very grateful that you were part of our journey!”

Daniel Blanchette,

President, CFO and COO at Capital Square