SP Apparel

Mandate

SP Apparel designs and makes top-quality sports uniforms in Granby, Quebec, for worldwide delivery. They contracted Performa to modernize their brand image, redesign their website and add a transactional component for various international markets.

 

Results

Simplified UX
Website aligned with the company’s values
Design and copywriting that reflect the brand’s unique personality
User-friendly transactional website
Online jersey customization tool